Woobok Lee

“The Pareidolia of Memory is a book about dogs, memory, and association. Inspired by the phenomenon of pareidolia, the tendency to recognize familiar forms within meaningless shapes, the project expands the concept beyond visual perception and connects it to memory and emotion. The book combines fragmented stories, blurred drawings, and ambiguous graphic images that exist without directly explaining one another. Rather than explaining dogs, the book functions as a space where readers encounter their own memories through the memories of others.”